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Hiring for Manager- Digital Marketing- Aster DM Healthcare in Bengaluru/Bangalore, Ernakulam / Kochi (Job in Kochi)

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Job Description:Work Location-Bangalore/Kochi Key areas of responsibilities: Social and Digital mediums: Manage Aster DM Health Care India presence on the digital and social media platforms. Manage the DM Aster Health care website in entirety Manage social media platforms which includes updating and developing new properties Develop the new microsites as and when required following the Aster DM health care guidelines Coordination with hospitals to ensure effective usage of this medium for marketing of their events and services. Search Engine Optimization and Marketing: Create digital campaigns to enhance the Aster DM Health Care websites ranking Develop SEO friendly material by self or by using external agencies to tap the digital potential Mapping of the return on investment for the campaigns and suggesting forward movement on the subject Content Development and Management: Developing relevant content along with the in-house clinical team and external vendors Main Job Tasks: Social and Digital mediums: Day to day management and ensuring the website and all social media platforms are updated. Coordinating with Hospitals and related vendors for the above Central focal point for all activities for creation of new digital mediums like microsites, more pages on the web, twitter, etc. Ensure effective use of the social and digital platforms SEO and SEM Ensure effective management and return on investment for each campaign Content Development and Management: Coordinate with relevant teams to create content for website, social media, media Manage content updation on different platforms and also manage the content bank for future usage Key Performance Measures Success of the campaign and website performance Feedback from the other teams and hospitals Timeliness of the campaigns Non Measurable Positive attitude Eye for details


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Posted on: Thursday, 08 November, 2018  03:56
Expires On: Monday, 25 September, 2023  18:30

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